A body you’re proud of in every season — strong, capable, and energized. no matter where you are in your journey.
Confidence in your food choices, even when eating out or traveling. NO REGRETS. In fact, we encourage you to indulge in the things you love.
A sustainable workout and nutrition routine that fits into your busy life. We aren’t here for “rigid diets"
To walk into the gym (or any room) with confidence, knowing you’re on the right path.
Freedom from overthinking every bite, step, or workout — no more spiraling or worrying about "messing up."
The energy to keep up with your busy life, not just in the gym but with the people you love and moments that matter.
A supportive space where you’re seen, understood, and never have to figure it all out alone.
The clarity to stop second-guessing yourself, knowing exactly what to do (and why) to make progress.
A body you’re proud of in every season — strong, capable, and energized. no matter where you are in your journey.
Confidence in your food choices, even when eating out or traveling. NO REGRETS. In fact, we encourage you to indulge in the things you love.
A sustainable workout and nutrition routine that fits into your busy life. We aren’t here for “rigid diets"
To walk into the gym (or any room) with confidence, knowing you’re on the right path.
Freedom from overthinking every bite, step, or workout — no more spiraling or worrying about "messing up."
The energy to keep up with your busy life, not just in the gym but with the people you love and moments that matter.
A supportive space where you’re seen, understood, and never have to figure it all out alone.
The clarity to stop second-guessing yourself, knowing exactly what to do (and why) to make progress.
✱ Built By You ✱
Five women who have been exactly where you are. Every coach here teaches the same thing: strength first, restriction never, and habits you can actually keep.
Founder
Founder + Head Coach
Lauren started Built By You while finishing her degree in Elementary Education and has spent six years coaching women in strength training and nutrition. She has helped over 500 women build muscle, lose fat, and stop feeling like they are starting over every Monday. At BBY the goal was never just to change your body, it is to teach you how to keep it for life.
Confidence comes from strength, not from chasing the smallest version of yourself.
Focus
Head Coach
Lexi is a flight attendant who knows what it takes to stay consistent on a schedule that never looks the same twice. She joined BBY as a client, became our first Assistant Coach in 2024, then stepped into Head Coach in 2025. Her coaching is realistic and built around your real life, not against it.
Focus
Coach
Kate has coached in person and online since 2021 and holds certifications in Personal Training and Sports Nutrition. After years of trial and error, she learned that the smallest version of herself was never the happiest or healthiest one. She coaches strength, muscle, and metabolism so your results hold without restriction.
Focus
Coach
Vanessa's love for fitness started on the soccer field and carried through to playing at the D1 level. She has coached women for four years and joined Built By You in 2025. Between coaching and a career in high ticket sales, she knows how to make room for yourself without letting fitness take over your whole life.
Focus
Coach
Hannah has coached online full time since 2020, after losing 70 pounds in college through strength training and learning how to work with macros. She helps women build muscle, drop body fat without restriction, and repair their relationship with food. Her belief: fitness should elevate your life, never consume it.
Focus
Our Results Speak for Themselves.
✱ Built By You ✱
Five women who have been exactly where you are. Every coach here teaches the same thing: strength first, restriction never, and habits you can actually keep.
Founder
Founder + Head Coach
Lauren started Built By You while finishing her degree in Elementary Education and has spent six years coaching women in strength training and nutrition. She has helped over 500 women build muscle, lose fat, and stop feeling like they are starting over every Monday. At BBY the goal was never just to change your body, it is to teach you how to keep it for life.
Confidence comes from strength, not from chasing the smallest version of yourself.
Focus
Head Coach
Lexi is a flight attendant who knows what it takes to stay consistent on a schedule that never looks the same twice. She joined BBY as a client, became our first Assistant Coach in 2024, then stepped into Head Coach in 2025. Her coaching is realistic and built around your real life, not against it.
Focus
Coach
Kate has coached in person and online since 2021 and holds certifications in Personal Training and Sports Nutrition. After years of trial and error, she learned that the smallest version of herself was never the happiest or healthiest one. She coaches strength, muscle, and metabolism so your results hold without restriction.
Focus
Coach
Vanessa's love for fitness started on the soccer field and carried through to playing at the D1 level. She has coached women for four years and joined Built By You in 2025. Between coaching and a career in high ticket sales, she knows how to make room for yourself without letting fitness take over your whole life.
Focus
Coach
Hannah has coached online full time since 2020, after losing 70 pounds in college through strength training and learning how to work with macros. She helps women build muscle, drop body fat without restriction, and repair their relationship with food. Her belief: fitness should elevate your life, never consume it.
Focus
Our Results Speak for Themselves.
WHAT SETS US APART?
WHAT SETS US APART?
We skip the fads and give you proven, long-term strategies like reverse dieting and smart strength programming.
We coach the whole you — mindset, hormones, energy, and lifestyle — so you thrive in every area, not just the gym.
We know how to get you unstuck when nothing else has worked, addressing the metabolic and emotional roadblocks holding you back.
We skip the fads and give you proven, long-term strategies like reverse dieting and smart strength programming.
We coach the whole you — mindset, hormones, energy, and lifestyle — so you thrive in every area, not just the gym.
We know how to get you unstuck when nothing else has worked, addressing the metabolic and emotional roadblocks holding you back.
This isn’t a group program — it’s high-touch, personalized coaching tailored to your unique goals and life.
We meet you where you’re at, building plans that fit into your real world, not the other way around.
We’ve been there. We get it. And that’s why we coach with compassion, strategy, and results in mind.
This isn’t a group program — it’s high-touch, personalized coaching tailored to your unique goals and life.
We meet you where you’re at, building plans that fit into your real world, not the other way around.
We’ve been there. We get it. And that’s why we coach with compassion, strategy, and results in mind.
Break through stubborn weight plateaus
Build lean muscle and strength
Properly fuel their body for sustainable fat loss
Heal their relationship with food and their body
Ditch burnout and extreme workouts forever
Custom fitness programming tailored to your goals, lifestyle, and physical needs (including PCOS, injury recovery, etc.)
Personalized nutrition coaching with macro guidance, reverse dieting, and food log audits
Weekly check-ins + progress tracking
Monthly live team calls for education + connection
Lifetime access to a resource library filled with the tools you need to succeed
Group chat access with the entire BBY community for daily support and accountability
AND SO MUCH MORE!
Break through stubborn weight plateaus
Build lean muscle and strength
Properly fuel their body for sustainable fat loss
Heal their relationship with food and their body
Ditch burnout and extreme workouts forever
Custom fitness programming tailored to your goals, lifestyle, and physical needs (including PCOS, injury recovery, etc.)
Personalized nutrition coaching with macro guidance, reverse dieting, and food log audits
Weekly check-ins + progress tracking
Monthly live team calls for education + connection
Lifetime access to a resource library filled with the tools you need to succeed
Group chat access with the entire BBY community for daily support and accountability
AND SO MUCH MORE!
A stronger, leaner body that makes you want to take a post workout pic
Confidence in your workouts and food — no more second-guessing or stressing
Freedom to enjoy your favorite foods without guilt or restriction
A lifestyle that fits your goals and your social calendar
A fresh sense of self-trust, discipline, and pride in what you’re capable of
A stronger, leaner body that makes you want to take a post workout pic
Confidence in your workouts and food — no more second-guessing or stressing
Freedom to enjoy your favorite foods without guilt or restriction
A lifestyle that fits your goals and your social calendar
A fresh sense of self-trust, discipline, and pride in what you’re capable of
This 1:1 coaching is for women who are ready to ditch the extremes, properly fuel their bodies, and build strength in a sustainable way. Whether you've been stuck in a plateau, struggling with weight you've tried to lose for years, or are dealing with issues like low energy or PCOS, this is for you.
You’ll receive a fully customized strength training plan, personalized macro-based nutrition guidance (including reverse dieting if needed), weekly check-ins, progress tracking, and direct access to me for support, education, and adjustments as needed.
Your training plan will be created based on your experience level, access to equipment, and goals. Whether you're somewhat new to strength training or getting back into it, we’ve got you covered.
This coaching is built to fit your life. We’ll create a plan that works around your routine—whether that’s a packed workweek, family commitments, or anything in between. Flexibility is part of the process.
Click [HERE] to fill out a short form. From there, we’ll chat to make sure this is the right fit for you before moving forward!
This 1:1 coaching is for women who are ready to ditch the extremes, properly fuel their bodies, and build strength in a sustainable way. Whether you've been stuck in a plateau, struggling with weight you've tried to lose for years, or are dealing with issues like low energy or PCOS, this is for you.
You’ll receive a fully customized strength training plan, personalized macro-based nutrition guidance (including reverse dieting if needed), weekly check-ins, progress tracking, and direct access to me for support, education, and adjustments as needed.
Your training plan will be created based on your experience level, access to equipment, and goals. Whether you're somewhat new to strength training or getting back into it, we’ve got you covered.
This coaching is built to fit your life. We’ll create a plan that works around your routine—whether that’s a packed workweek, family commitments, or anything in between. Flexibility is part of the process.
Click [HERE] to fill out a short form. From there, we’ll chat to make sure this is the right fit for you before moving forward!